Case Studies

The Geek Squad Guide to World Domination

This interactive DVD-ROM case study of the Geek Squad, produced in cooperation with Darden Business Publishing, provides a multimedia resource for anyone who wants to learn to stage compelling experiences.

Using a rich mix of more than 80 minutes of educational and entertaining video segments, interactive features, and downloadable content, The Geek Squad Guide to World Domination includes:

• Sixteen video segments with Robert Stephens, founder of the Geek Squad
• Nine video segments with Jim Gilmore

• A four-step methodology for designing themed experiences

• Chapter 3 of The Experience Economy (addressing theming)

• A personal invitation from Robert Stephens to help him solve actual business challenges he faces at the Geek Squad
• Assignment questions (for educators or consultants)

A must-have resource for understanding the nature of great experiences, the Geek Squad case study is filled with thoughtful real-world examples, key insights from both Robert Stephens and Jim Gilmore, and a host of provocations for guiding your own experience design and development efforts.

Volume Orders

Individual and small quantity orders are fulfilled directly from Amazon.com. For orders of 20 or more, volume rates are available. For details, email Scott.Lash@StrategicHorizons.com, or call Strategic Horizons LLP at + 1 (330) 405-2886.