We are very pleased to invite you to this, our seventh Strategic Horizons thinkAbout to be held September 29 + 30, 2004, at the award-winning Cerritos Library in Cerritos, California!

This year we continue our ongoing exploration of the Experience Economy and examine the changes its maturation holds for businesses – with an added focus on consumers’ increasing desire for Authenticity.

As you’ve come to expect from us, our latest thinkAbout will continue to challenge the boundaries for learning and intellectual discovery. We’ve designed the experience as a series of unique provocations to uncover practical, new ideas for your business.

We’ve peeled away many of the conventional – and, frankly, boring – aspects of traditional conferences, replacing them with a host of unorthodox – and, honestly, freewheeling – learning encounters. It’s in this malleable intellectual space that, time after time, we see our participants unleash their creative energy, collaborate in rich and unexpected ways with fellow explorers, and generate new insights.

With this in mind we encourage you to read about this very special thinkAbout in the pages of the thinkAbout Times.   If you choose to join us, you’ll engage in lively discussions with our eclectic and fascinating set of guest talent, and enjoy all the structured activities we’ve designed to help you make the most of the gathering. And of course you’ll find yourself surrounded by a wonderful mix of bright, fun, and highly original participants who will energize you in ways that will endure long after the event ends.

Be advised: thinkAbout is an intense experience. Strongly held points of view and a deep sense of curiosity are the hallmarks of each event. Our only requirements: shed your expectations about what a “conference” should be, and come prepared to think, share, act, and create. We promise a genuinely challenging and rigorous two days.

Do join us.

Joe Pine                                               Jim Gilmore
Strategic Horizon LLP                         Strategic Horizon LLP